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Find what's working in your niche with Competitor Analysis
Here's how the Competitor Analysis works
Feature available on
Free
Pro
Legend
How to analyze your competition on YouTube
- Step 1: Open the 'Quick Links' menu at the top of YouTube Studio. Under Website Tools, select 'Competitor.'
- Step 2: Add at least one competing channel by pasting its URL.
- Step 3: Open TubeBuddy's Competitor Scorecard by clicking the 'Scorecard' tab. Compare their results and find winning strategies.
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Frequently asked questions
TubeBuddy’s Competitor Analysis Tool is designed to help you track and compare your channel’s performance with up to 10 competing YouTube channels. It provides deep insights into views, subscribers, engagement, and upload frequency.
You can analyze competitors by adding their channel URLs in TubeBuddy’s Competitor dashboard. The tool then shows a scorecard comparing both channels’ metrics, recent videos, and overall performance, giving you a clear side-by-side view.
It helps uncover what’s working for others in your niche, such as successful video formats, topics, and upload timing. These insights let you improve your content strategy by learning directly from competitors’ performance.
Go to the ‘Quick Links’ menu in YouTube Studio, click on ‘Competitor’ under Website Tools, and paste your competitor’s URL. TubeBuddy will generate a scorecard for side-by-side performance comparison, highlighting key stats and engagement levels.
Yes. TubeBuddy’s Legend users can track up to 10 competitors at once. If you’re on the Enterprise plan, you can monitor an unlimited number of channels to keep a close eye on your entire niche.
It helps identify which content styles and topics are attracting viewers, allowing you to adjust your own video planning. You can also spot growth spikes in competing channels and model your strategy around proven approaches.
You’ll get metrics like total and 30-day views, subscribers, uploads, as well as engagement stats (likes, dislikes, comments) on recent and top-performing videos. This gives a full picture of what’s driving success for each channel.
Regular monitoring is ideal, weekly or biweekly, especially if you’re in a competitive niche. Frequent checks help you stay on top of new content, shifts in performance, and emerging trends among your peers.
Absolutely. You’ll receive alerts when your competitors post new videos, helping you spot the types of content they’re testing and which ones are gaining traction. This enables you to act on trends early.
Click the ‘Quick Links’ menu in YouTube Studio, then select ‘Competitor’ under Website Tools. Add a competitor’s channel URL, and TubeBuddy will display performance comparisons through the Competitor Scorecard.
Focus on tracking channels in your niche, analyze their top-performing videos regularly, and adapt their best-performing elements to your strategy. Stay alert to upload patterns and viewer reactions to improve your timing and content focus.
It gives you a clear blueprint of what successful channels are doing. By benchmarking your metrics and learning from others’ wins and mistakes, you can create more competitive content and accelerate your growth with confidence.
